Monday, 21 November 2016

Slideshare?


What is Slideshare?...




SlideShare was bought by LinkeIn in May 2012 for an extraordinary $119 million. SlideShare is a slide hosting service which allows irs users to upload a range of different files such as powerpoint, Keynote, PDF, or open document presentations either publicly or privately. Then the slides can be viewed from the actual side itself or embedded on other sites. The kind of networking that Slideshare provides allows its users to retain information and get your information out there!

Slideshare allows users to:

1. Faster learning - SlideShare allows for quick learning, meaning it gives you an outlet to get information fast and in simplistic format. The idea behind the slides is that you can absorb the same information quicker from a concise presentation with well-presented content from top experts rather then scrolling through masses of text.

2. Any topic - SlideShare have an immense about of topics to explore on their website from "experts in every imaginable field" (Slideshare, 2016)

3. Share Insights - Slideshare allows you to share what you know through visual formats such as presentations, infographics, documents or videos. Slideshare allows you to share your content to an audience that is interested with over 80% of slideshares 70 million visitors coming through targeted search. 

4. Get Noticed - Using the tools that Slideshare has to offer can help build your reputation with the right audience and generate more professional opportunities.  

Slideshare in media and public relations

1. Share useful industry information - Through slideshare you can create slides that include relevant links to important industry information. This is a great way to get noticed and share relevant information to the right audience and build up good public understanding between your company/organisation and its publics. 

2. How-to guides - If your organisation/client is trying to send a message or sell a product, using slideshare to create 'How-to' slides can help ease the line of communication. How-to guides will give a simple way to learn by making it easy for the public to see how steps are carried out and hopefully enforce a higher level of understanding.

3. Draw people in - Attractive, valuable content is well recognised between an organisatio/client and its publics. If slideshare is utilised correctly it can help for great recgonition for your organisation/client.

Bibliography

Slideshare (2016). Slideshare. Available at: http://www.slideshare.net/ [Accessed 21 November 2016]

Bullock, L. (2015) What, How and Why to use Slideshare. Available at: http://www.commsaxis.com/what-how-and-why-to-use-slideshare/ [Accessed 21 November 2016]

Warring, D. (2014) 7 Ways to Use SlideShare for Your Business. Available at: http://www.socialmediaexaminer.com/slideshare-for-your-business/ [Accessed 21 November 2016]

 

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